How to Decide Which Social Media Platforms are Best for your Brand

Today’s guest blog is brought to you by Kathryn Marr, co-founder and Chief Creative Officer of Blue Ivory Creative. Everyone you meet thinks a different platform is the best one for your business! Maybe it seems like the easiest route is to have a presence on all of them (or the major ones, at least). Don’t do this! Using all …

How Content Marketing Strategies Vary for Customers and Consumers

Alex is a business owner and proud new father. Every week Alex reviews hundreds of toy manufacturers to land the best deal for his toy store. Offers, numbers, cost-effectiveness, and similar terms attract him the most when the task is to procure ‘optimum profit,’ but the same man seeks out qualities like tenderness, non-toxic, and bright colors when he buys …

The 6 Cardinal Sins of Website Design

A typical website visitor hangs around for a whopping ten seconds before leaving for greener pastures. In ten seconds, you must convince visitors that your site is worthy of further investigation. So don’t scare them off with these 6 cardinal sins of website design: 1. It takes too long to load. The internet is full of enticing distractions, and users …

How To Make More Money With Your WordPress Site

WordPress is a widely used content management system with a majority of businesses using it as a platform to gain visibility online. It’s unfortunate that many of these businesses are losing opportunities for attracting more revenue simply because they don’t know how to make the most out of WordPress. If you want more traffic and revenue for your business, WordPress …

Optimizing Images for Improved Search Engine Rankings

On-page optimization is one of the pillars of search engine optimization and image optimization is one of the important factors of on-page optimization. Images have always been an effective way to engage with visitors and catch their attention. It is important to note that images can affect SEO. According to a survey 78% of SEO issues are related to images. …

7 Amazing Tools to Research Top Influencers

Understanding who your industry influencers are is paramount to succeeding online. In a study based on young adults, they identified their influencers as YouTubers, more than the likes of Taylor Swift, or other A-List celebrities. Social is the way forward, and we can no longer look at the TV, or listen to the latest music on iTunes to identify a …

The History of Website Design: 25 Years of Building the Web

In the early days of the internet, most websites were built and managed by IT departments. Today, website design has become an industry all on it’s own. Great web designs have lead some businesses to grow and prosper. While bad web presences lead others to fail. Your website is way more than a validation tool. For many of your prospective …

Get Backlink Information from Google Webmaster Tool

Backlink is very important for your website. But the backlink should be from powerful pages with good domain authority and page authority. 5 good backlinks can make your webpage quality high on the other hand 500 low quality backlink does not have any value to your page SEO. So, this is really important to know the backlink status of your …